PROPOSALS WITH
THE COMPETITIVE EDGE

Writers of proposals can often lose track of the central objective of the document by burdening the reader with information that is not well designed or explained. In this course, you'll learn how to build a winning proposal on a solid competitive strategy, one that organizes all of the project or product specifications under a single, clear purpose. You'll learn how to write proposals with a process that keeps you on track and on time!

This course can also be customized to the specific proposal format used by your organization, based on an analysis of your documents prior to the session.

Who Should Attend

Anyone who is part of the research, preparation, and production phases of the proposal-writing process.

Senior reviewers of proposal drafts.

Managers of the proposal-writing process who wish to increase the consistency and the quality of proposal documents.

Course Topics

In this two-day workshop, you will learn to

• recognize the traits of a winning proposal: the competitive edge
• structure proposals with two winning approaches
• use proposals as problem-solving documents
• analyze project benefits effectively and completely
• respond to Requests for Proposal
• organize supplementary materials such as appendices and attachments
• maximize your research skills to ensure the relevance of technical material to the competitive strategy of the proposal
• employ drafting strategies to increase quality and reduce writing time
• provide the technical detail to support your message, without burdening it
• eliminate common grammar and stylistic errors found in many proposals
• use a checklist to break the loop of seemingly endless revision